Software For Marketing & Sales Teams

Build Audience Personas Online

Create powerful Target Audiences for more effecitve marketing.

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persona builder

Motivations, pains, drivers, channels and more to create smarter marketing campaigns and help sales teams stay aligned.

PersonaBold is the easiest way to define your targets.

Build Personas


Export & Print
Compare Personas


Persona Versioning
Audience Surveys


Private & Public Sharing
Client Grouping


Custom Colors & Data


Write better content, create focused ads, choose the right channels and overall build more successful marketing campaigns.



Define your targets, how & why they buy, what gets a yes and the traits that help your team match their tactics to the personalities.



Know the traits and skills of the candidates that fit your position the best – defining a candidate before hiring ensures the right fit.

Get started. It’s simple & includes a 15 day free trial.